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Niche Marketing / 18 posts found

Establishing Your Online Credibility by Blogging

by JMo
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One of the cheapest and most effective ways to get the word out there about your business goods and services is with a blog. Blogs are excellent because they can be updated at your leisure, are specifically calibrated for ease of use, and, best of all, they can be entirely free. How can a blog help you reach into a niche? The answer is simple: you blog about what your particular niche is. A good blog can help your page be seen as a well of knowledge, and people gravitate toward where the knowledge is. If youre a chef, what […]

Finding Low Competition Keywords

by JMo
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If youre a savvy business owner who is looking to get into the world of pay per click advertising, then youre already aware of the salience that low competition keywords hold. For those who arent aware, heres the long and short of it: low competition keywords are less obvious words that still relate to the product being sold by the merchant. For example, auto is a lower competition keyword as compared to car. Low competition keywords arent just limited to individual words, though a keyword could conceivably consist of a pair of words or even a phrase. Motorized vehicle would […]

Leveraging Social Networks To Promote Your Niche

by JMo
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Youre probably well aware of how helpful social networking tools can be when it comes to getting attention for your business. In fact, social networking has become such a salient topic in recent years that its developed its own marketing acronym just as Search Engine Optimization has SEO, social networking has Social Media Optimization, or SMO. Yes, its true there are people who make their living by controlling the Twitter accounts and Facebook profiles of people and businesses. The good news is that if youre a small operation, theres absolutely no reason why you cant manage your own social media […]
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